In October I told you how the farm shop where finalists of the FARMA Awards 2013 in two categories, Best On Farm Butchery and Own & Local. It was the awards ceremony yesterday and Michael, Mark & Paul attended the celebrations in Harrogate.
The ceremony took place at the Majestic Hotel after the annual FARMA conference. Around 200 people were treated to a three-course meal that showcased the fine food from Farma members, including the sourdough bread from Welbeck Bakehouse.
The boys had a wonderful evening and they were introduced to some interesting people. Hugh Fernley Whittingstall presented the awards, which was definitely a highlight. They were absolutely thrilled when they found out that the Welbeck Farm Shop had been awarded Best On Farm Butchery 2013!
This category represents farm shops that combine excellent own and local meat with a skilled and passionate butchery team. The team are thrilled that their hard work has been recognised!
Here’s what Michael had to say.
‘It was great to be shortlisted in two categories at the Farma awards but it was fantastic news when we were awarded the best on farm butchery award 2013. Myself, Mark and Paul went up to collect the award and I was very proud of what the shop had achieved. My butchery team is absolutely fantastic! Mark, Paul, Rob and Geoff are brilliant! I was asked by another farm shop what our secret was and I replied, ‘Character’. Our butchers are all characters, always smiling and telling bad jokes. Above all they care about the customer and that’s what matters.’